Roland Barthes extempirized on the theme of semantics by inventing Semiotics for the understanding of the ad world.
Semiotics has seriously defined poetry, lighting even, art all with the same terms, since Barthes included words in sentences as well as images. lights, sounds, whatever created what he called 'the paradigm', or the finished picture/sentence/connotation.
Otherwise the components leading toward the finished effect he called 'semes' so it is quite valid to include both sketches and découpage and letraset, written words, whole paragraphs. all toward the finished 'paradigm'.
You have to read him in French, unless there is now a translation.
Ah for sure I have read Barthes a bunch in school. He didn’t strictly invent semiotics — that came much earlier with linguists such as Saussure — but yes Barthes has some of the best cultural applications of semiotics along with people like Baudrillard, and Derrida.
But I agree that written words are inherently both picture and meaning. It’s part of what I like about using them in my drawings. And I do think about many of my drawings as concrete poems.
Re: words or letters in art forms.
Roland Barthes extempirized on the theme of semantics by inventing Semiotics for the understanding of the ad world.
Semiotics has seriously defined poetry, lighting even, art all with the same terms, since Barthes included words in sentences as well as images. lights, sounds, whatever created what he called 'the paradigm', or the finished picture/sentence/connotation.
Otherwise the components leading toward the finished effect he called 'semes' so it is quite valid to include both sketches and découpage and letraset, written words, whole paragraphs. all toward the finished 'paradigm'.
You have to read him in French, unless there is now a translation.
Effectively, he modernized Semantics.
Ah for sure I have read Barthes a bunch in school. He didn’t strictly invent semiotics — that came much earlier with linguists such as Saussure — but yes Barthes has some of the best cultural applications of semiotics along with people like Baudrillard, and Derrida.
But I agree that written words are inherently both picture and meaning. It’s part of what I like about using them in my drawings. And I do think about many of my drawings as concrete poems.
sorry about spelling: extemporized
It adds up to point of injury, 'painzone' for me.